Privacy Policy

Who we are

The Expert SEO is a marketing agency that provides SEO, local search, AI search visibility, website design and paid search services to law firms. We are located at 1207 Delaware Ave, Suite 2439, Wilmington, DE 19806, and you can reach us at info@useexpertseo.com or (302) 496-5855.

This policy explains what personal information we collect through useexpertseo.com, why we collect it, who we share it with and what you can ask us to do with it. It covers this website only. It does not cover the websites we build or manage for our clients, which have their own policies.

Information we collect

Information you give us

When you fill out a form on this site, you give us your first and last name, your email address, your phone number, your website address and whatever you write in the message field. You also choose whether to check the two consent boxes for text messages.

If you call or email us instead, we have whatever you choose to tell us in that call or message.

Information collected automatically

Like most websites, this site records technical information when you visit: your IP address, your browser and device type, the pages you open, how long you stay, and the website or search that sent you here. This happens through Google Analytics, described below.

We do not ask for and do not want sensitive information. Please do not send us confidential case details, client information or anything protected by attorney client privilege through this website.

How we use your information

We use what you send us to:

• reply to you, prepare the free review you asked for and hold the call;
• send the text messages you consented to, if you checked those boxes;
• provide our services if you become a client, and bill for them;
• understand how this website is used, so we can improve it;
• meet our legal obligations and defend our rights.

We do not sell your personal information. We do not share it with third parties for their own advertising.

Text messages

The form on this site has two separate consent boxes: one for transactional messages about your request, and one for marketing and promotional messages. Both are optional, and you can submit the form without checking either. We send text messages through our messaging platform, GoHighLevel.

• Message frequency varies. Message and data rates may apply.
• To stop receiving messages, reply STOP to any message. To get help, reply HELP or email us at info@useexpertseo.com.
• Your consent to receive text messages is never sold, rented or shared with third parties for their own marketing.

Cookies and analytics

This site uses Google Analytics 4 to measure traffic. It sets cookies in your browser and sends Google information about your visit, including a shortened version of your IP address. We use it to see which pages people read and where visitors come from, not to identify you.

We have turned off Google’s advertising features, and this site does not run an advertising pixel from Google Ads, Meta or any other advertising network. If that changes, we will update this page before turning anything on.

You can block or delete cookies in your browser settings, and you can install Google’s opt out add on to stop Google Analytics entirely. Blocking cookies does not stop you from using this site.

Who we share information with

We share personal information only with companies that help us run our business, and only so they can do that work for us:

• our website host and the plugin that delivers form submissions to our email;
• Google, for website analytics;
• GoHighLevel, for text messages, when you consent to receive them;
• our email provider.

We also disclose information when the law requires it, when we need to protect our rights, or if our business is ever sold or merged, in which case this policy follows the information.

How long we keep it

We keep what you send through the form for 24 months after our last contact with you, unless you ask us to delete it sooner or we need to keep it longer for legal or accounting reasons. Analytics data is kept for the retention period set in Google Analytics.

Your choices

You can ask us at any time to show you the personal information we hold about you, correct it, delete it, or stop sending you messages. Email info@useexpertseo.com and we will answer. We may need to confirm who you are before we act, and we will never treat you differently for asking.

If you live in California

The California Consumer Privacy Act, as amended by the CPRA, gives California residents specific rights. In the past twelve months we have collected these categories of personal information: identifiers (name, email address, phone number, IP address), commercial information (the services you asked about) and internet activity (how you used this website).

You have the right to know what we collect and why, to ask for a copy, to ask us to correct or delete it, and to be free from discrimination for exercising those rights. We do not sell personal information and we do not share it for cross context behavioral advertising, so there is nothing to opt out of. To exercise any right, email info@useexpertseo.com.

If you are in the European Economic Area or the United Kingdom

If you are in the EEA or the UK, we process your personal information on one of these legal bases: your consent (for text messages and analytics cookies), our legitimate interest in answering the request you sent us, and the performance of a contract if you become a client.

You have the right to access, correct, delete, restrict or object to our processing of your information, to receive it in a portable format, and to withdraw consent at any time. You may also complain to your local supervisory authority.

We are based in the United States, so information you send us is transferred to and stored in the United States, where privacy laws differ from those in your country. We rely on your consent and on our providers’ standard contractual clauses for those transfers.

Security

We use reasonable measures to protect what you send us, including encrypted connections to this website and access limits on the accounts that hold your information. No website or email system is completely secure, so please do not send us anything confidential through this site.

Children

This website is meant for business owners and professionals. It is not directed to children under 16, and we do not knowingly collect information from them. If you believe a child sent us information, email info@useexpertseo.com and we will delete it.

Links to other websites

This site links to other websites, including our clients’ websites, Google Maps and our social profiles. We are not responsible for what those sites do with your information. Read their policies before you use them.

Changes to this policy

If we change how we collect or use personal information, we will update this page and change the date at the top. If the change is significant, we will say so clearly.

How to contact us

Questions about this policy or about your information:

The Expert SEO
1207 Delaware Ave, Suite 2439, Wilmington, DE 19806
Phone: (302) 496-5855
Email: info@useexpertseo.com
Website: useexpertseo.com